A Shopify store for LYONA Sportswear

A new eCommerce site with automated invoicing and inventory, launched on time for the brand's retail store opening, then expanded into English for international shoppers.

Client

LYONA Sportswear, Portugal

Built with

Shopify, with Moloni invoicing

Visit lyonasportswear.com
LYONA Sportswear website, on desktop
LYONA Sportswear website, on mobile

A sportswear startup needed an online store live on opening day, on a budget that left no room for delay.

The client

LYONA Sportswear is a women-led athletic brand designed in Portugal, making sportswear for the gym, outdoor training, and everyday confidence. Its collections, Empower, Sculpt, and Active, blend performance and design around one idea: wear your power, backed by a growing community of LYONA ambassadors.

The challenge

LYONA needed to launch a new online store within a start-up budget, in step with the opening of its physical retail space. The site had to support both online and in-store sales, give the team a simple back office, and automate invoicing, stock, and email marketing to cut manual work.

What LYONA needed, and what we built

The need

What we built

Launch a new eCommerce site to support both online and in-store sales, on a start-up budget.

A Shopify store, chosen for the scalability, flexibility, and cost the launch needed.

Give the team a simple back office for day-to-day operations.

Shopify's own back office, set up around LYONA's products, variants, stock, and shipping rules.

Automate invoicing, stock updates and email marketing to cut manual work.

Moloni invoicing integration for tax-compliant invoices and stock sync, plus email marketing and analytics tools.

Launch on time, in step with the brand's store opening day.

A full data preparation phase, product by product, so the build stayed on schedule for launch day.

How we worked

  1. Prepare every product

    We gathered product descriptions, variants, stock, pricing, weights, and shipping rules before building anything, to keep the launch on schedule.

  2. Build the store on Shopify

    Shopify gave LYONA the scalability, flexibility, and cost the project needed, so we built the store on it from the start.

  3. Launch, then expand

    The store launched in Portuguese in step with LYONA's opening day, then was expanded into English for international shoppers.

The result

The store launched on time and within budget, in step with opening day.

The new LYONA store launched on time and within budget, in step with the opening of the physical retail space. Early engagement showed visitors exploring multiple collections and interacting with the brand's visual content.

What the site does

  • A clean, high-performance design for LYONA's energetic identity
  • Moloni invoicing integration, automating tax-compliant invoices and stock sync
  • Email marketing and analytics tools for the marketing team
  • A Portuguese launch, later expanded into English

Services and technology

ShopifyMoloni invoicing integrationEmail marketing integrationAnalytics integration

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Cellar62 website, on desktop
Cellar62 website, on mobile

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