About Nine Car Rental
Nine is a local car rental company based on Madeira Island, focused on delivering a hassle-free rental experience through clear pricing, customer care, and a simple, straightforward booking process.
Project goals
- Enable direct car rental bookings without relying on intermediaries
- Create a simple and intuitive booking experience
- Integrate a booking management system for streamlined operations
- Increase organic CTR conversion for clients looking online and offline to rent-a-car in Madeira
Our approach
We began by mapping out the client’s existing online sales processes. After identifying key flaws in their previous systems, we decided to start fresh with a new solution built from the ground up, and normalize all company digital footprint.
We defined their service offering and unique selling points, then designed a minimalist website using Full Site Editing to ensure fast load times and clean performance.
The site was implemented in multiple languages, and optimized for both SEO and technical performance. The strategy on new traffic acquisition was complemented with a blog section.
Outcome
The Nine rent-a-car website now provides a smooth and easy short rental experience for both nationals and international customers.
The integration of direct booking and WhatsApp communication simplified how customers interact with the business and how the team manages reservations, optimizing their daily administrative duties.
With a minimalist design, multilingual support, and strong performance, the site has led to higher booking rates and positive user feedback, reinforcing Nine as the preferred car rental choice on Madeira Island.
